What you will do:
- Develop communication strategy for our customer lifecycle experience, across all channels, including email, social media and web/app push notifications.
- Nurture these channels as a conversation channels where we reach our customers as a person, as to grow our brand love and enhance customer loyalty.
- Provide recommendations to grow subscribers, communities, social media followers and engagement.
- Set up dynamic content elements to create personalized communication at scale
- Set up automation to maximize our efficiency.
- Work closely with in-house copywriters and designs to provide guidance on our communication with best practices
- Analyze and compile key learnings from all email and social campaigns in order to optimize existing and new communications
- Create and deploy a comprehensive A/B testing calendar
- Partner with relevant business stakeholders to understand program objectives and define campaign needs
- Be a part of a team that is passionate about delivering the best customer experience throughout communication.
- Encourage user participation and engagement to foster community engagement and user-generated content.
What we need from you:
- Bachelor's Degree in Communications, Marketing or related field
- Fundamental knowledge of responsive UX, HTML and CSS is a plus
- BA/BS degree in marketing, business, or related field
- 1-2 years experience in email marketing and/or social media is preferred.
- Copywriting/ copyediting skills
- Experience with A/B and multivariate testing
- Excellent project management skills, attention to detail and proactive approach to getting things done
- Enjoy working cross-functionally with other teams
- Competitive salary.
- Dynamic, open and challenging working environment.
- Modern office, cafeteria; library; computer gaming, HD TV platforms.
- Performance review (twice a year), 13th month pay based on performance.
- Annual health check-up and premium healthcare.
- Special internal programs for Tikiers.
If you are interested in this position, please Apply for this job or send your CV via mail: email@example.com. Thank you !