Job Description
Job description:
Reporting to Digital Marketing Manager, the role will be responsible to:
- Conceptualize and launch strategic branding plan for Tiki’s financial products to meet branding objectives closely related to business needs;
- Develop organic marketing plans to build product awareness, ranging from content hub, community development & sustainment and other organic channels;
- Produce content plans for social outreach channels including Facebook, Instagram, Youtube, TikTok;
- Propose, follow-up and execute sponsorship and creative branding activities to maximize brand exposure;
- Work closely with external stakeholders from brands to promote co-branding activities across platforms;
- Coordinate and liaise with Marketing, PR teams, managing media partners and agencies for communications brief, execution and report process;
- Research and evaluate the latest trends and techniques in order to constantly improve social media performances;
- Report and analysis weekly for management‘s review;
- Other tasks assigned by the team leader.
Job Requirement:
- Hands-on experience of branding, PR, social and community activities
- Preferably in Marketing, Communications, with financial services industry background, or equivalent experience
- From 4 years of working experience and above;
- An active Internet user using social networks on a regular basis;
- Ability to meet goals and deadlines under pressure while multitasking in a fast-paced environment;
- Proficiency in MS Office;
- Good writing and communication skills;
- A quick thinker and excellent problem solver;
- A self-motivated, detailed-oriented and eager-to-learn team player;
- Ability to coordinate effectively among different departments;
- A strong work ethic and must have a winning mentality