Job Description

Reporting to Digital Marketing Manager, the role will be responsible to:

  • Conceptualize, setup and launch digital performance campaigns (Facebook, Google, and other ad networks)
  • Work closely with relevant teams to develop and execute online strategies to drive traffic, acquire users and increase financial products sales 
  • Work closely with the marketing insights team to make sure all driven traffic has been accurately tagged and reported
  • Be hands-on to plan, monitor, and optimize the digital performance of onsite & offsite traffic, especially during campaign days.
  • Make actionable recommendations and necessary adjustments to achieve ROI from media investment.
  • Propose impactful and data-backed Tiki’s ad solutions and external online marketing campaigns
  • Conduct deep-dive data analysis and postmortem reports on campaign and brand performance
  • Analyze data and insights and keep the team updated for continuous improvements moving forward

Job Requirement:

Background

  • Hands-on experience of digital marketing: Facebook Ads, Google, Affiliate... and other display ads.
  • Preferably in e-Commerce, brand marketing agency, banking & financial services industry, or equivalent experience 
  • Demonstrated success in ingesting, analyzing, and presenting large datasets
  • Knowledge of multivariate testing and basic statistics/probability concepts a plus
  • Knowledge of attribution for mobile marketing and app installs a plus

Professional & Soft Skills:

  • Good English written and verbal communication skills
  • Proven ability to make data-backed decisions
  • Extreme attention to details and follow-up actions as well as a fast turn-around working style is required.
  • Desired experience in marketing presentations, project management, consumer research, data analysis, and/or digital campaign management.
  • Self-starter, positive attitude, open to feedback, comfortable with ambiguity and constant change in a matrix organization
  • Must be flexible for overtime work and have enthusiasm for teamwork and fast-paced environments.
  • Work independently and proactively take on new responsibilities where most needed.
  • Good knowledge of MS Office (specifically MS Excel)Humble and willing to learn every day

Application form

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Salary: Negotiation

Location: Hồ Chí Minh

Team: Finance & Accounting

Application deadline: 19/11 — 31/01/2022